Influence Power (IP)™ indicates the lifetime influence of your public profile based on data from the social network. It is calculated to indicate the lifetime influence of one public figure based on his performance on the social network. The score ranges from 1.00 to 10.00 and which the average score varies based on the location and identity of influencers. For instance, the average score of Hong Kong influencers on Instagram with over 5,000 followers is 4.86.