Why is my influencer marketing not working?

When brands have spent thousands of dollars investing in influencer marketing, they would like to see a high return on investment. But sometimes, when the influencer marketing does not work, it leaves brands scratching their head trying to figure out why. Today, we are talking about the reasons why your influencer marketing strategy is not working.

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Cloudbreakr與中小企「分享 ‧ 商助」

新型肺炎疫情嚴重打擊本地經濟,有鑑於現時的營商環境及消費模式急劇轉變,不少企業都考慮發展電子商務,積極進行線上推廣,以減低外在環境因素及限制社交距離所帶來的影響。Cloudbreakr推出「分享‧商助」計劃,為有需要的企業提供一次性免費網紅合作宣傳。

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Why Traditional Marketing is Being Replaced by Influencer Marketing?

As the age of traditional marketing has been taken over by influencer marketing, many brands are now trying to ride on the trend. But how is influencer marketing better than traditional marketing? What are the reasons that sped up the transition?

In this article, we will find out the factors that caused traditional marketing being replaced by influencer marketing.

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How Brands React To Covid-19 In Malaysia

Covid-19 has turned everything in the world upside down. Most of the businesses especially retail stores are facing a steep downhill in their sales. In times like this, only the fittest survives. Brands are forced to adapt to the disastrous event, and here are a few examples on how they embrace themselves and take the hit.

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Go Niche or Go Home

Brands in the world are trying to find ways to break the veil of authenticity and create aspiration within their target audiences. Influencer marketing is one of the most authentic ways for brands and people to connect with each other. Influencer marketing is growing rapidly in most of the countries and more Malaysians are actually starting to build their social media profile at a young age so that they could be one of the influencers as well while they grow up. However, having a huge number of influencers in Malaysia means that it could be difficult for influencers to climb to a higher level. In this article, we will look into the elements that influencers are lacking and needs to be improved.

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6 Ways To Build A Successful YouTube Channel

The idea of starting a YouTube channel these days is fully understandable among the tech-savvy millennials or young adults with the continuing growth of the video blogging phenomenon. But starting a channel is easy, what is difficult is how do you maintain and build it into a successful YouTube Channel. In this article, we will be looking at 6 ways to build a successful YouTube channel.

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網紅營銷案例分享 – 飲食品牌篇

無論是宣傳外賣速遞服務,有機食品還是健康產品,網紅營銷都能夠讓你以低成本的價錢,提高品牌知名度和促進銷售率。 我們整理了一些成功的飲食品牌網紅網紅宣傳活動,讓你了解有效網紅行銷策略背後的秘訣。

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網紅營銷案例分享 – 美容品牌篇

美容品牌十分重視網紅營銷,並投放大量資金於其中。網紅被視為在各個範疇中的權威人物或專家,消費者也傾向尋求網紅的產品推薦。所以,網紅是美容產品宣傳中不可或缺的一部分。我們整理了一些令人印象深刻的美容品牌網紅宣傳活動,讓你深入了解如何進行有效的網紅行銷策略。

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Who can make $1M for a Single Sponsored Post?

At this moment, brands realized that working with influencers are more impactful than spending a huge amount of money on giant billboards, radio and tv ads. However, it is still a mystery to many people about how did the influencers make that amount of money just by posting pictures on the social. Today, we will dive deep to find it out.

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