The entire world and economy were put on a pause because of the COVID-19 pandemic. However, the internet will not pause for anything and as a marketer or even influencer, it is crucial to keep up with the latest internet trends to stay relevant and always adjusting our social media marketing strategy. Without further ado, here are the key insights of Q2 in Malaysia.
Influencers! We are here to help!
To ease the burden of freelancers/self-employed person, our Prime Minister has introduced a new program in June 2020, named as the PenjanaGig Program. The PenjanaGig Programme is an RM50 million matching grant for gig economy platforms who contribute for their gig workers to SOCSO’s Self-Employment Social Security Scheme (SESSS) and Employees Provident Fund’s i-Saraan Scheme. Continue reading to find out how you can be benefited from the scheme.
What’s in an Influencer’s Contract?
Influencer marketing has slowly become part of the most used marketing strategy and brands should keep the importance of the contract in mind whenever they decide to work with the influencers. This week, we will have a look in what is in an influencer’s contract.
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4 Advantages of Instagram Live Taking Your Brand to the Next Level
Instagram came out with another awesome feature for the platform called Instagram Live in November 2016. Instagram Live allows users to broadcast real-time videos on their feeds and millions of Instagram users who began using it in a myriad of ways were happy with it. In this article, we will discuss on why you should ride on the trend.
Industry Responds to Instagram Hiding Likes!
In the year 2019, Instagram has been voted as the top essential tool for influencers and currently, it has almost 1billion monthly active users globally. It is flooded with tons of users from Gen Z, Gen X, and Millennial.
Next Set of High Value Influencers: Micro-Influencers
While it might seem tempting to jump in at the deep end and throw all your money at the biggest influencer in your industry, that’s not always the best answer. In fact, it’s well worth considering the different levels of influencers such as micro-influencers.
If you’re keen to dip your toe into influencer marketing or if you’re just interested in a strategy shakeup, let’s dive into the world of micro-influencers together with your influencer campaigns.
Marketing in Social Media to the Muslim
Malaysia is a Southeastern Asian country that is multiracial, with many different ethnic groups living in the country especially Malays that account for more than half of the country’s population. Topic such as #Halal has been constantly mentioned by the users on Instagram in Malaysia.
Cloudbreakr is going to show you the modern concept of Halal marketing, by taking fashion and hospitality & tourism services as an example to discover how they cater the muslim market. Let’s discover together!
Instagram VS Youtube VS Facebook
It’s important to consider all elements of your campaign—and how they align with a given platform—when selecting the best social media channels for your campaign. Each channel offers a unique audience, a different concentration of influencers, and its own core benefits when it comes to influencer marketing.