Why is my influencer marketing not working?

When brands have spent thousands of dollars investing in influencer marketing, they would like to see a high return on investment. But sometimes, when the influencer marketing does not work, it leaves brands scratching their head trying to figure out why. Today, we are talking about the reasons why your influencer marketing strategy is not working.

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Cloudbreakr與中小企「分享 ‧ 商助」

新型肺炎疫情嚴重打擊本地經濟,有鑑於現時的營商環境及消費模式急劇轉變,不少企業都考慮發展電子商務,積極進行線上推廣,以減低外在環境因素及限制社交距離所帶來的影響。Cloudbreakr推出「分享‧商助」計劃,為有需要的企業提供一次性免費網紅合作宣傳。

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Next Set of High Value Influencers: Micro-Influencers

While it might seem tempting to jump in at the deep end and throw all your money at the biggest influencer in your industry, that’s not always the best answer. In fact, it’s well worth considering the different levels of influencers such as micro-influencers.

If you’re keen to dip your toe into influencer marketing or if you’re just interested in a strategy shakeup, let’s dive into the world of micro-influencers together with your influencer campaigns.

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