2020年剛過去兩個月，社會上有大小事情發生，在網絡上引起話題。Marketers要時刻留意著網絡最新趨勢，才可制定最佳營銷策略。 此外，網紅亦可以在不同社交渠道上就這些話題分享他們的看法和意見，引起粉絲互動。 我們整理了2020年香港的熱門話題，讓你緊貼香港最新趨勢！
2020年第一季熱門網絡話題
6 Ways To Build A Successful YouTube Channel
The idea of starting a YouTube channel these days is fully understandable among the tech-savvy millennials or young adults with the continuing growth of the video blogging phenomenon. But starting a channel is easy, what is difficult is how do you maintain and build it into a successful YouTube Channel. In this article, we will be looking at 6 ways to build a successful YouTube channel.
網紅營銷案例分享 – E-Commerce篇
研究顯示，92%消費者比起任何形式的廣告內容，更選擇相信朋友或家人的推薦和評價。網紅營銷對影響消費者喜好和促進銷售率來說十分重要。我們整理了一些成功的網購平台及線上營銷的網紅宣傳活動，讓你了解網紅行銷策略背後成功的秘訣。
4 Tips to use Instagram Live for your Business
In the previous article, we talked about the 4 Advantages of Instagram Live Taking Your Brand to the Next Level. Now let’s go straight to the point, today we will be discussing a few ways that you can use Instagram Live for your business or channel.
網紅營銷案例分享 – 飲食品牌篇
無論是宣傳外賣速遞服務，有機食品還是健康產品，網紅營銷都能夠讓你以低成本的價錢，提高品牌知名度和促進銷售率。 我們整理了一些成功的飲食品牌網紅網紅宣傳活動，讓你了解有效網紅行銷策略背後的秘訣。
網紅營銷案例分享 – 美容品牌篇
美容品牌十分重視網紅營銷，並投放大量資金於其中。網紅被視為在各個範疇中的權威人物或專家，消費者也傾向尋求網紅的產品推薦。所以，網紅是美容產品宣傳中不可或缺的一部分。我們整理了一些令人印象深刻的美容品牌網紅宣傳活動，讓你深入了解如何進行有效的網紅行銷策略。
4 Advantages of Instagram Live Taking Your Brand to the Next Level
Instagram came out with another awesome feature for the platform called Instagram Live in November 2016. Instagram Live allows users to broadcast real-time videos on their feeds and millions of Instagram users who began using it in a myriad of ways were happy with it. In this article, we will discuss on why you should ride on the trend.
Do you think the Creativity of Designers and Illustrators will be limited by Instagram?
Instagram is a social media app for users to share photos and videos and in the meantime engaging with people. Photographers, designers, illustrators, and influencers has been using Instagram to showcase their portfolio for years, until a new feature came out on Instagram – fact checker. How does the new feature affect them to create contents? Read more to find out.
Who can make $1M for a Single Sponsored Post?
At this moment, brands realized that working with influencers are more impactful than spending a huge amount of money on giant billboards, radio and tv ads. However, it is still a mystery to many people about how did the influencers make that amount of money just by posting pictures on the social. Today, we will dive deep to find it out.
CaseStudy#2020－新春品牌推廣
一年一度的農曆新年又到了，不少品牌都會把握這個機會，趁著賀歲佳節推出與新年有關的營銷廣告，提高宣傳成效。我們整理了4個新春營銷活動的例子，讓你用5分鐘的時間便能更深入了解如何開展節日推廣。